Eliminate your Overhead —the'Death of a Thousand Cuts'— with the Features of Our Platform
CRM
Every side hustle or traditional business has people they sell to or provide services for. And these people or other businesses need to be in a database
In addition, if the entrepreneur does any type of marketing to develop new customers, they keep those names in their database too, as their prospective market or target audience.
A quality CRM keeps track of what stage they are in ‐target audience, customer, and upsold customer‐ plus facilitates the marketing.
It is the one tool you (any business) cannot be without. Its the heart and soul of any enterprise.
Most businesses spend much more than the minimum they can get by on for this tool, but even the cheaper versions are at least $20/month. We include it at no extra cost.
Commmunication systems are important and email is undoubtedly a key peice of interactivng with prospects and customers. No business can be without it.
There are two types of email: one-to-one email and marketing email used for notifications. One is for sending an email to people directly, even if you copy someone (or a small group of people). The other emails everyone in your CRM (or a segment of them).
Businesses spend for both. One costs $5 to $8/month per user (Microsoft365, etc), while the other is a minimum of $20/month (MailChimp Standard, Active Campaign Starter, etc.). We include both in our platform.
Web Hosting & Security
Website Hosting is a minor —call it insignificant— business expense that, most businesses would not deem it worth a change, except for one thing. The majority of small business websites are on the WordPress platform that is known to need security (was client of ours who is a WordPress user was hacked in July 2026!).
After all, though hosting costs are miniscule, the design of a website is not, and that means no small business wants to replace a site. The labor is expensive and the potential loss of business while it is down or hijacked.
By switching to static HTML site, like the ones we offer, there are no longer any security issues, which eliminates the waste of $149/year (WordFence Premium).